Last December, we posted about the massive shift to mobile we've seen in your users over the past two years. Still, 4 out of 5 online publishers don't have a mobile-optimized website, and they risk losing their fastest-growing audience. Today, we're launching a new suite of tools at howtogomo.com to help publishers build mobile-friendly websites.
To help demonstrate the potential of creating a mobile-friendly site, we'd like to share the story of AdSense publisher Baby Gaga. Two weeks after launching their mobile-friendly website they saw a 64% increase in mobile visits. This leading destination for educational materials and social support for pregnant women also saw an 82% increase in mobile page views and a 50% increase in revenue from mobile (full case study).
Visit howtogomo.com today to:
Posted by Chris LaSala, Director, Strategic Partner Development, Mobile
To help demonstrate the potential of creating a mobile-friendly site, we'd like to share the story of AdSense publisher Baby Gaga. Two weeks after launching their mobile-friendly website they saw a 64% increase in mobile visits. This leading destination for educational materials and social support for pregnant women also saw an 82% increase in mobile page views and a 50% increase in revenue from mobile (full case study).
Today Baby Gaga's mobile users don't need to squint and they view more pages per visit.
Visit howtogomo.com today to:
- See how you rate. Use the GoMoMeter to analyze your site's mobile user experience.
- Start planning. Download the GoMo Publisher Guide for mobile best practices.
- Find a partner. Learn about vendors who can help with implementation.
Posted by Chris LaSala, Director, Strategic Partner Development, Mobile
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Posted By Inside AdSense Team to Inside AdSense at 2/27/2012 11:00:00 AM --
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